Dauntless Defense : :

Logo, marketing materials, and website for a company on a mission to provide users with the most technologically advanced training, shooting simulation, and entertainment in a comfortable environment. With the tagline “Be Ready. Be Bold.” the identity had to be strong as well. We wanted to create a look and feel that would be dynamic, gritty, and bold with the use of primarily gray tones with the bold shade of red to evoke energy, excitement, and action. dauntlessdefense.com